AnyForty — Australian Invasion
At the start of April this year I got to shoot the new AnyForty Spring/Summer 2012 range dubbed “The Australian Invasion” featuring work from some of Australia’s best artists including Beastman, Dale & Ben Bigeni, Numskull, Ben Brown & more. I always love working with the AnyForty family when they put out any new products. We headed back up to London Fields, the same location we used for the ’11 Crewneck Lookbook shoot.
As usual this shoot had it’s own set of challenges, notably time scale & some seriously over powering sun thanks to the April heatwave. The relentlessly bright, high sun meant rapidly rethinking the plan for the group shot, originally it was going to be shot in the park, but shooting at mid day meant this wasn’t going to be possible. I’m still stoked over how the shoot came out & what we got done in the time we had. Enjoy the shots &l don’t miss the promo video by Broken Antler at the end.
Awesome Promo Video
Broken Antler also put together this amazing promo video for the range, he even used some of my look book photos!